Ahead of the Premier League’s No Room for Racism match round this weekend, Brentford Football Club launches its Stronger Together toolkit.
The resource builds on the club’s work to date and is based on an animated video, which will be used to support the club’s ongoing educational work on anti-discrimination.
This will be used in the community, Brentford Academy, and in schools through programmes run by Brentford FC Community Sports Trust.
At Brentford, we believe football is for everyone, a sentiment reflected in our club values of respectful, togetherness, and progressive.
The club’s Stronger Together content encourages action that reflects the culture and values embedded across Brentford and is part of our commitment to helping tackle racism in football and celebrating diversity in the game.
Show respect - creating an environment where players, coaches, fans and staff can enjoy the game without fear of racial prejudice or exclusion
Stand against - being an active bystander by recognising when racial discrimination occurs and taking the appropriate action to challenge it
Stand together - encourage allyship and challenge racial injustice when witnessed
Be the change - having open conversations about people’s experiences, actively listening and reflecting on how we can strive to do better
Celebrate diversity - recognising how diversity in football helps to make our game richer
Our Stronger Together animated video will be shown at Gtech Community Stadium ahead of our fixture against Fulham. More information can be viewed here.
Stronger Together in action - celebrating our diversity
At our match against Fulham on Saturday, the club will display an exhibition celebrating Brentford’s first Black 11 players, created by Show Racism the Red Card.
The exhibition features Chris Kamara MBE, Terry Rowe, Francis Joseph, Keith Cassells, Tony Lynch, Bobby Fisher, Roger Joseph, Tony Obi, Henry Hughton, Paul Smith and Keith Jones. It celebrates the Black community’s contribution to Brentford’s footballing history.
Fans attending the match will be able to view the exhibition displayed at the stadium’s Entrance B and C.