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The #BeeatHome activity pack drop

Brentford FC Community Sports Trust deliver game-changing activity packs to children and young people across Hounslow

7 May 2020

Brentford FC Community Sports Trust has launched a new community initiative which saw dozens of children receive free activity packs yesterday, Wednesday 6 May, to keep them active and healthy within their homes during this period. The initiative, developed in partnership with Hounslow Council, will see 600 activity packs delivered across eight housing estates in Hounslow over the next couple of weeks. The first drop was at Brentford Towers with the following delivery areas planned next week:

  • Benson Close
  • Highfields
  • Ivybridge
  • Convent Way
  • Brabazon Road/Harlech Gardens
  • Brent Lea and Syon Lane.

At Brentford Towers, which is nestled between Brentford FC’s historic Griffin Park home and our new stadium, youngsters emerged eagerly from their homes to collect their activity packs at allocated times. With the Trust’s involvement on the estate spanning more than three decades, the activity packs were created to replace the free sports and youth activity sessions it usually runs every week in partnership with Hounslow Council.

Lee Doyle, Chief Executive of Brentford FC Community Sports Trust, said: “Our #BeeatHome campaign is all about families remaining active during this period and the delivery of the activity packs epitomizes everything we are trying to achieve. The equipment is supported by a range of session ideas – developed by our experienced coaches. Brentford Towers was the first location and we are expanding this initiative across a number of local community venues. We would like to thank Hounslow Council, The Premier League Charitable Trust and EcoWorld for their support of this initiative.”

Prior to the government lockdown, the Trust was delivering weekly sports sessions to more than 500 children and young people across seven estates in Hounslow. With many local families struggling with the impact of the lockdown, the activity packs, which include a foam football and physical activity resources, were designed to provide much-needed respite to children across the borough. 

Cllr Lily Bath, Cabinet Member for Housing Services at Hounslow Council, said: “The council is delighted to support this excellent initiative at Brentford Towers. We have a long-standing relationship with Brentford FC Community Sports Trust and it has delivered a number of activities on our estates through HRA funding all of which have been a great success, and we have no doubt this one will be too. Part of our involvement will be to provide funding for basic workout equipment such as resistant bands and hand them out on the estates when it is completely safe to do so. Finally, I would like to personally thank the BFC Community Trust for all the great work that they do in the community particularly during these difficult times.".

The initiative is part of the Trust’s wider #BeeatHome campaign in partnership with EcoWorld. Over the past two months, Brentford FC’s award-winning charity migrated all its front-line community activity online – supporting children and young people through a variety of engaging online content. To register for an activity pack and to find out when the next activity drop is happening in your area, please email the Trust at ce@brentfordfccst.com.


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