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Brentford FC x The Shire London

North London venue join the Brentford Football Club partnership family

4 February 2020

The Shire London, the only UK golf course designed by the legendary Seve Ballesteros, have joined forces with Brentford Football Club as an Official Club Supplier.

Set within close proximity to the capital, The Shire London features six par threes, six par fours and six par fives with no two consecutive holes of the same par, on either nine. The conditioning of the course is one of The Shire London’s standout features thanks to the Bridgedown Group’s recent investment into the golf course with the added benefit of no temporary greens throughout the winter months, affording golfers the opportunity to play the course in excellent condition all-year round. Golfers can experience high-quality on and off the course; Affordable Luxury is The Shire London’s secret. 

The Shire’s story began in 2001 when the Menai-Davis family, current owners of the Bridgedown Group, invited Seve Ballesteros to visit a plot of land in North London where they intended to build a golf course. Just 72 hours later, a deal with Seve was signed to build what would become The Shire London. In 2007, the course opened its doors and was an instant hit with the golfing world. The Shire London prides itself on breaking away with the stuffy formality found at other golf courses in the area and has become a firm favourite with a wide range of golfers looking to enjoy a first-class golf course at affordable prices.

Alongside the golf course, The Shire London boasts a nine-hole Academy course, driving range, a new short game area (laid out across a vast 750m² expanse), gym and spacious clubhouse to relax in before or after your round. In addition, the function room provides the perfect space to host unforgettable bespoke events – from the perfect wedding day to a memorable family celebration.

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Ceri Menai-Davis, Director of The Shire London, said: "All of us at The Shire London are extremely excited about partnering with Brentford Football Club. We pride ourselves on our forward thinking, innovative approach and it’s fantastic to see Brentford share this ethos. With Brentford preparing to move into their ground-breaking new stadium it’s certainly an exciting time to be involved and we look forward to welcoming the Brentford family to The Shire London.”

James Parkinson, Commercial Director of Brentford Football Club, added: “The golf events that we organise are always enjoyable days, but moving them to The Shire London will no doubt take them to the next level! We’re thrilled to partner with a golf club who share our values and are not afraid to do things differently. We feel that we will have a lot of fun with this partnership and look forward to working closely with Ceri and the team at The Shire London.”

Click here to find out more about The Shire London.

If you’re interested in taking a team in the Brentford FC Golf Classic, please join the waiting list by e-mailing msullivan@brentfordfc.com


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