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Club News

Cliff Crown's Christmas Message

25 December 2016

Brentford Chairman wishes fans a Merry Christmas

Welcome to my fourth Christmas message as Chairman of Brentford.

We have had yet another eventful year as we continue to punch above our weight in a division that includes some very big teams!

This time last year I talked about the promising position we found ourselves in and after a wretched run in the first few months of 2016, we finished the season in a very creditable 9th place. This time round we are finding it harder to climb up the table but we are only almost half way through a long season and so there is still plenty of time to improve our league position. The gap between 7th and 21st is just 14 points and we sit right in the middle. A three or four game run of good results can take you right up the table and while it remains a tough challenge to get out of this league and up to the Premier League, we remain committed to that objective.

Dean Smith and Richard O’Kelly have settled in well and whilst you can’t please all the people all the time we do feel we are moving in the right direction as a football club and the recent appointment of Thomas Frank will, we anticipate, enable us to build on the platform that has been created.  Football is a complex business and we explore all the options before making any decisions. I want to reassure all fans that your club is in safe hands and that we are continuing to build for the future. I realise that many people in football demand instant success but we are not like that. We have to be different in order to give us a chance of being competitive and we are determined to take a longer term view. We have achieved an enormous amount in the last five years which has raised expectations. Our ambitions are as bright as ever but touched with more than a hint of realism.

I’d also like to take this opportunity to thank all the back room staff at Brentford on both the playing and non-playing side, for the way they work tirelessly to provide everyone with the best possible experience we can give them on matchday and to innovate in terms of communication with our fans as well as preparing the players for matches. A huge amount of work goes on unseen by many and today seems an appropriate time to thank them for all their efforts on our behalf.

We continue to make progress on the plans for the new stadium, having finally acquired the last parcel of land that we needed and I am confident we will break ground in the first quarter of 2017. Having said that, as with all such projects, there have been delays, primarily out of our control and this is just another example of where each step is taken only when we are satisfied we have done the best for the club.

Finally, I would like to take this opportunity to wish all our fans and their families a very Merry Christmas and a happy and healthy new year. Once again your support has been fantastic, particularly those hardy fans who make the trek to some distant locations, often in inclement weather, and sometimes arriving home in the early hours of the next day. With your help this year I would like to make Brentford the friendliest, but most daunting, venue for any opposition team in the country.

Merry Christmas everyone

Cliff


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