Brentford FC is pleased to announce a new three-year agreement with MOTORS, as the club’s new official automotive marketplace partner.

MOTORS aims to help people make the right decision about their next car by simplifying the search process. Individuals looking to buy a used car can access MOTORS’ network of over 5,000 dealerships across the country, as well as see guides, advice, tips and reviews to help find the right car.

This new partnership will see the brand’s core messages brought to life through content featuring Bees’ stars, with fans also set to enjoy competitions, giveaways and matchday activities.

With their head office based locally in Richmond, MOTORS will engage with the local community through both the club and the Brentford FC Community Sports Trust.

Brentford’s commercial director, Fran Jones commented on the new partnership: “We’re really excited to have MOTORS join the Brentford family. They are a business that is headquartered locally and one that is focused on providing a great service.

"Their approach and values really align with ours here at Brentford. We look forward to seeing our partnership grow over the coming seasons and, particularly, as we work together in our local community and with the Brentford FC Community Sports Trust.”

Lucy Tugby, marketing director of MOTORS said: “Our new partnership with Brentford FC marks a first for MOTORS, giving us an exciting opportunity to create exciting content to reach Brentford fans and football fans across the Premier League.

“We believe it will open new opportunities to put our brand in front of used car buyers in the stadium, on television and online; driving awareness of the MOTORS brand and leads to our dealer partners across the UK.

“With Brentford’s stadium just a few miles from our Richmond head office, the MOTORS team is also looking forward to supporting the club’s many community projects.”